Cookie Policy

Version of this Cookie statement: 1.3

Date: 11/08/2022


This cookie statement is drafted and managed by CRANIUM International Holding NV, which includes the following related branches:

  • CRANIUM Belgium NV
  • PaSMaN VZW
  • CRANIUM Nederland BV
  • CRANIUM Hungary Kft.

hereafter referred to as “CRANIUM”. CRANIUM has its registered office at Excelsiorlaan 43, 1930 Zaventem, Belgium. For all questions and/or remarks, please contact us at the address mentioned above or at the e-mail address



CRANIUM considers it important that you can view, listen to, read or experience our website content at any place and at any time via various media platforms. We want you to be able to use interactive features and provide services tailored to your needs. Therefore CRANIUM uses online techniques like cookies, scripts and similar technologies (hereafter referred to as ‘cookies’). Cookies help us facilitate the use of the website and improve its functionality, by collecting (personal) data of our website visitors via their website usage.

In this cookie statement, CRANIUM wishes to inform you what kind of cookies are used and why.

This cookie statement applies to all CRANIUM-online services, in particular all websites, (mobile) applications and internet services that CRANIUM offers and that give access to CRANIUM content.

CRANIUM can amend the cookie statement at any time. This can happen, for example, in the context of changes to its services or the applicable legislation. The amended statement will then be published on the CRANIUM websites and will apply from the moment it is published.

If the use of certain cookies also involves the processing of “personal data”, the CRANIUM Privacy Statement is also applicable.



A cookie is a small data file that is installed in the browser of your computer or mobile device by a website’s server or application when you visit a website or use a (mobile) application. The cookie file contains a unique code with which your browser can be recognized during the visit to the online service or during consecutive, repeated visits. Cookies generally make the interaction between the visitor and the website or application easier and faster and help the visitor to navigate between the different parts of a website or application. They allow us to retain certain settings, such as your language choice or to optimize your user experience.

There are different types of cookies that can be distinguished according to their origin, function and lifespan (see point 3. below).



  • Essential or strictly necessary cookies allow users to navigate through the website and use its essential functions. These cookies enable a service or functionality expressly requested by the user to be provided. These cookies may be placed without your consent. We also recommend that you do not disable these cookies as they may cause to lose basic website functionalitity or access to certain parts of the website.

CRANIUM uses the following strictly necessary cookies:

Cookie Provider Description Expiration
CookieConsent Stores the user’s cookie consent state for the current domain 1 year
__wpdm_client Technical cookie that synchronizes the website and the CMS. This is used to update the website. Session
li_gc Stores the user’s cookie consent state for the current domain 2 years
  • Functional cookies (preferences) ensure that the website functions properly and guarantees faster and more efficient use. We ask your consent before placing these cookies.
Cookie Provider Description Expiration
lang LinkedIn Remembers the user’s selected language version of a website Session
  • Analytic cookies (statistics) collect data about the use of a website such as the number of visitors, the time visitors spend on a web page and error messages. We ask for your consent before placing these cookies.

CRANIUM uses the following analysis cookies, based on your consent:

Cookie Provider Description Expiration
AnalyticsSyncHistory LinkedIn Used in connection with data-synchronization with third-party analysis service. 29 days
  • Advertising cookies allow a website to send personalized advertising messages. We ask your consent before placing these cookies.

At the moment, CRANIUM does not use any advertising cookies on its website.

  • Social media cookies allow you to share content and/or pages on CRANIUM’s websites via social networks or other websites. CRANIUM’s websites may also implement so-called embedded elements of, for example, Youtube, Twitter and Facebook. These are used to integrate social media into the website via plug-ins. It is possible that these cookies are also used for advertising purposes.

CRANIUM uses the following sociale media cookies, after possible consent:

Cookie Provider Description Expiration
Bcookie LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years
Bscookie LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years
Lidc LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services. 1 day
UserMatchHistory LinkedIn Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences. 29 days



Essential and functional cookies cannot be modified because they are necessary to provide our online services. The information we collect through these cookies is always anonymous, which makes identification impossible.

For other cookies, our cookie consent tool allows you to decide whether or not to accept certain cookies. Change your consent.

Another way to manage the installation of cookies on your device is via your browser settings. You can also remove the already installed cookies from your computer or mobile device at any time. If you choose to disable cookies, you can do so for the browser you use:

If you use different devices to visit this website, make sure that your cookie preferences are set on the browser of every device.

Please note that disabling certain cookies may result in the malfunction of related features on the website e.g. certain graphics may not show the way they are meant to, or you may not be able to use certain services.


It is important to make a distinction between two types of cookies:

  • First party cookies

Direct or first-party cookies are cookies that CRANIUM manages and that are specific to the website visited or used.

  • Third-party cookies

Indirect cookies or third-party cookies are cookies that are managed and placed by a third party. These cookies therefore ensure that certain data is transmitted to third parties by your visit to the CRANIUM website. These may be, for example, cookies from social media or advertisers.

It is possible that these third parties gain access to specific cookie information, e.g. in order to offer you personalised advertisements or to collect your feedback.

Certain cookies are placed on the CRANIUM websites by social networking services such as Facebook, Twitter and LinkedIn. This is done via the buttons of these social networks that can be offered on the CRANIUM websites. If you make use of this, these third parties may receive certain cookie information.

In the detailed information on CRANIUM cookies above (see point 3.) you can find out which cookies are first party and which are third party.



Cookies can be stored on your computer or mobile device for different periods of time. Depending on the type of cookie, they (and the information they collect) are automatically deleted when you close your browser (these are the so-called “session cookies”), in other cases, these cookies remain stored for a longer period of time and can also be used during a subsequent visit to this website (these are the so-called “permanent cookies”).

Consult the detailed information on CRANIUM cookies above (point 3.) to know the retention periods.



CRANIUM may amend this Cookie Statement in accordance with certain technical, legal or commercial requirements and developments. We will inform you accordingly, taking into account the importance of the changes that have been made. You may find the date on which this Cookie Statement was last modified at the top of this Cookie Statement.